Michael 约旦 Wins Lawsuit Against Chinese Sportswear Company

Michael 约旦 hasn’自2003年以来一直效力于NBA,但他’仍然在争取自己的竞争对手的胜利。

他的“空中小姐”因一家中国运动服装和鞋类公司使用他的名字而受到的情感损害赔偿为46,000美元(约合人民币300,000元)。

乔丹,翻译成“Jordan,”尽管法院争论说,法院还是命令他支付前NBA全明星球员的薪水“Jordan”是西方人的姓氏,’t necessarily refer to Michael 约旦 or Nike.

The company also has to pay $7,600 ( RMB 50,000) for legal expenses netting 约旦 a total of $53,600.

法院裁定“Qiaodan”误导客户。

The company can no longer use the name and is required to issue 约旦 a public apology online and in print clarifying that it does not have any relationship with the former player.

乔丹 has an estimated 200 trademarks associated with 约旦 plus several additional trademarks filed within the five-year cutoff.

五年后,商标将不再具有争议性。

Subsequently, the court could not order the company to stop using 约旦’在所有情况下的名称。

法院确实明确指出,乔丹需要采取合理的措施来警告客户该较旧的商标,法院称该商标为“很明显的误导尝试” customers and “意图引起或允许公众混淆,”与六届冠军没有任何隶属关系。

约旦 has filed 80 lawsuits against 乔丹 since 2012.